Today, there is virtually no industry that hasn’t been affected by the COVID-19 pandemic, and the beverage franchise industry is no exception. The unfortunate fact is, many thousands of businesses have been forced to go out of business as a result of the health crisis we currently face, and at the start of it, the Clean Juice brand did not go unaffected. However, despite the challenges of COVID, Clean Juice is not only surviving but thriving!
We’re excited to announce that since July 1, we’ve added nine new Clean Juice locations to the family — growth we believe is not only a result of people paying more attention to the benefits of eating organic, but also testimony to the strength of our brand and the support we show our franchise partners.
New Stores Can Mean Healthier Living
Even before the pandemic arrived, an increasing number of consumers were turning their attention to organic food choices; COVID just ratcheted that interest up significantly.
“People’s awareness has been heightened,” says Staci McDonnell, Vice President of Franchise Development at Clean Juice. “The current climate and slower pace of life at home has allowed people to think about the importance of better food choices.”
For many of those folks, their local Clean Juice store has become part of their decision to eat better, which might explain why many of our new locations, like those in Morristown, NJ and Park Ridge, IL (just to name two) have seen impressive results from the moment their doors opened.
“Communities are expressing their gratitude to new Clean Juice owners,” says McDonnell. “They’re grateful for the chance to make important lifestyle changes, with our help.”
According to McDonnell, successful new Clean Juice store launches also have a lot to do with owner involvement and a positive mindset. “Our new franchise partners went into their grand openings with a can-do attitude and didn’t let COVID affect their belief in themselves or their potential.”
The new owners also made sure they had plenty of marketing in place to get the word out, and took full advantage of the support Clean Juice always shows our franchise partners, no matter where they are in their journey.
“Launching a new store is a joint effort between the owner and the Clean Juice corporate team, and we make sure to be there, every step of the way,” reiterates McDonnell.
Ours is a Red-Hot Industry!
The fact is, ours is a robust industry, one that’s expected to be valued at over $70 billion by 2025. Taking full advantage of the beverage franchise industry requires a brand to be flexible and forward-thinking, especially during times like these. When you partner with Clean Juice, you’ll enjoy benefits our competitors simply can’t match, including:
- A proven and award-winning business model
- Partnerships with delivery apps like GrubHub, Doordash, and Ubereats
- A strong brand following with, among others, 175,000+ IG followers and 200,000+ email marketing subscribers
Clean Juice is one of the fastest-growing franchises available, and as we continue to grow, we look forward to bringing the wholesome goodness of our organic menu to more and more communities across the country!
Ready to find out more about how to take advantage of the beverage franchise industry with Clean Juice? Get in touch today!
